JCPenney Denim Destination Campaign

Concept | Storyboard | Art Direction | Design 

 

Agency: In-house

Art Director: Elda Marroquin

Project Manager: Alexandria Ligorotis + Shelby Melton

Coordinator/Producer: Amanda Burns

Copywriter: Kendall Morgan

Styling Consultant: Bertha Salazar + Tate Williamson

On-set Stylist: Lisa Slusher

Hair and Makeup Stylist: Amy Bjork

Models: Clarissa Orneales/Sarah May/Dwayne Daniels/Brett Bowling/Mykah Moseby

Set Build: Kevin Newberry

Production Company: Fort Lion Studios

  • Director: Joshua Fortuna

  • Photographer: Yesi Fortuna

JCP_Denim-Destination_Portfolio_Pinterest.jpg